In 1973, the famous Watergate Scandal went to trial, social stigmas & a cultural revolution were becoming more evident & broken down. Respectively, the watch industry was also enjoying a period of design & development growth well unaware of the impending crisis that quartz movements would bring less than a decade later.
The original Longines was called a Conquest while the new models sits within the Heritage family. The case however remains this instantly recognisable cushion shape that perhaps didn’t gain as much favour then as it does now but an appreciation for vintage designs has seen a great return in recent years.
Since the first pictures came to light, we have received a solid response to this new model – both from fans of watches & those simply appreciating the design aesthetic.
Delivered in a very contemporary 40mm brushed finish steel case with polished lines – the modern techniques bring this case to life offering different shades & refelctions from various angles.
The watch also offers a sapphire glass caseback exhibiting the Longines L688 Calibre especially designed by ETA for Longines – given both are Swatch Group subsidiaries, can we not class this essentially as in-house? The movement delivers a column wheel chronograph, a small but significant feature, that is highlighted in blue on the nicely finished movement. The date can be changed quickly by way of a push piece in the case at 10 o’clock, which not only brings the watch into the 21st century but keeps the price down!
The watch retails at UK £2,040.00, model reference L2.7220.127.116.11, offering excellent value for a very good looking & striking timepiece that has also been ergonomically very well developed. The watch is shown here in the silver dial but is also delivered with a black dial.
We are official agents for Longines watches – please send all inquiries to Info@newcavendishjewellers.com or contact us directly at the Boutique on 00 44 (0)207 487 5628.