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About Us

About Us

Where Did It All Begin?

Navin & Raksha Shah, Kenyan immigrants, already had some experience within the Jewellery industry. An opportunity to acquire a Jewellers became available in 1982 on New Cavendish Street, Navin’s positive attitude began a journey continuing to this day.

In 1987, a premises becase available on neighbouring Marylebone High Street. Jumping at the chance for a bigger space, 2 Marylebone High Street remains our home to this day.

Navin’s appetite for risk, vision, and pure salesmanship alongside Raksha’s management of stock control and an eye for exciting and timeless Jewellery provided the foundation as the business flourished under their stewardship. In 2008, their son, Jitesh shah, joined the business.

About Us

A Growing Business

An independent, family owned and run business to this day, all the foundation laid by the founders remains clearly evident from an exciting portfolio of luxury watch Brands to a carefully curated selection of high end Jewellery.

Jitesh has led the charge for New Cavendish into the digital age, with an ever evolving imprint of social media and website developments.

New Cavendish Jewellers has been an official retail partner for Cartier watches since 1983, and has since added Jaeger-LeCoultre, IWC, Breguet to the roster while Longines & Tissot provide more value based options whilst retaining true Swiss watchmaking know how.

Our Jewellery remains a fundamental part of the business from Engagement rings to Precious stones and Pearls, and Raksha Shah is at the forefront of ensuring our range is as timeless as ever.

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The 21st Century

Sadly, we lost our founder, Navin Shah, in 2018 but he leaves a wonderful legacy for us to protect, evolve and enhance.

We are proud of our online visibility but more importantly we invite you to visit us in-store and experience the product first hand in our ambient space just a few minutes from Oxford Street.

About Us

Community Matters

Marylebone High Street is renown for its Village feel in Central London. We are proud to be the oldest retailer on the High Street, and part of this community. From simple watch repairs to jewellery restorations, we have always endeavoured to provide a service to the local community.

Our foundations lay in this service led approach. Though the business may evolve, this ethos will always remain true.

The Future Holds

As the world of retail has changed and will continue to do so, New Cavendish Jewellers aims to evolve with it. However the fundamentals of quality product, service and attention to detail at New Cavendish Jewellers will remain the same.

Discover our collection of world famous Watch Brands and exclusive Jewellery online and in-store – contact us with any enquires; we look forward to meeting you!

About Us