Even today, the international jet set gathers in Portofino to enjoy the relaxed, laid-back lifestyle of southern Europe. The classically elegant Portofino watch family is a subtle reflection of this lifestyle. The history of the Portofino watch family began in the late 1970s. Back then, IWC noted a steady demand for simple, classic models. The elegant IWC Lépine open-face pocket watch (Reference 5201) served as the basis for the new watch line: its dial was turned through 90 degrees and equipped with a moon phase display. And that was it; the new “pocket-watch style wristwatch” Reference 5251, which was unveiled in 1984, went by the name “Portofino”. Since then, the Portofino collection has become one of IWC’s most successful watch families: an expression of understatement and good taste.