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Longines Watches

Official Retailer

WARRANTY & AFTER SALES

History of Longines

In 1876, Longines' Technical Director visited the Universal Exhibition in the United States, where his report on the advancements made in America is widely considered to be the catalyst for the industrialisation of the Swiss watch industry.

This focus led to a flurry of advancements and forward-thinking by Longines. In 1878, they created their first precise chronograph movement, symbolic because of the brand’s future involvement in many endeavours requiring precise timekeeping in the age before quartz and electronic registers. Furthermore, from 1880 to 1893, Longines became the first brand to register their name and logo.

It is a little-known fact that Longines was one of the few brands chosen by NASA in the 1960s to undergo their testing to determine the watch that went into space.
OMEGA ultimately succeeded in that endeavour, but it is an example of Longines’ prowess that they were even considered as a contender. Today, though Longines is a hugely successful and international brand, their heritage is often overlooked.
Established in 1832 by Auguste Agassiz, the company began by selling pocket watches and gained much traction, especially in North America, via his family connections. In 1866, his nephew, Ernest Francillon moved the business to an area in St. Imier known as "Les Longines," which laid the basis for the brand name as we know it today. That same year, Longines not only developed their first ever in-house movement but also stamped the movements with their logo of a winged hourglass.
Today, Longines is known for blending elegance and sophistication with sports. Associated with some of the world’s most prestigious events, including the French Open, the brand is also a favourite of many public figures, such as Simon Baker, Albert Einstein and Andre Agassi.

Longines Watches for Everyone

The watchmaker has been creating expertly engineered watches for almost 150 years, so you can expect to find technology that’s been perfected over time, designs that showcase Longines’ passion for elegance and timelessness, and world-class materials that offer style and durability to each piece.
At New Cavendish Jewellers, you’ll be able to find collections for both men and women, including Longines Elegance watches, Longines Sports watches and Longines Heritage watches, all of which combine tradition with innovation and deliver a unique style while remaining true to Longines’ values of sophistication.
Longines watches are ideal for all occasions, whether you’re heading to the ski slopes, the office or an evening party, and the brand’s dedication to paying homage to its heritage while also celebrating its pioneering spirit, has allowed Longines to leave a mark in the horology world.

Longines: Elegance is an Attitude

Looking for Longines watches for sale in the UK? Then explore our website to see how unique the brand’s pieces can be and how they can easily match your lifestyle. Many Longines watches are inspired by aviation, which is why their winged hourglass logo came to be in the first place, meaning every piece is accurate and high performance.
To complement their technological wonders, you also get unmatched elegance. Capable of exceeding modern expectations while still delivering pieces with a classic appeal, Longines doesn’t settle for anything but the best, so you can be confident that your watch will last for a lifetime and more.
On top of this, Longines watch collections also come in different sizes, materials, shapes and colours, since you have several lines available in each collection. For instance, the HydroConquest (such as the Longines HydroConquest 41mm model) is a popular sporty choice loved by many around the world!
Whether you’re looking for something sporty or for great statement pieces to match your office attire, Longines has it all.

Speak to Us to Learn More About Longines Watches

Easily wear elegance on your wrist with a Longines piece. Let us help you to choose your new watch by contacting us on 020 7487 5628 or sending us a message to info@newcavendishjewellers.com, and we’ll be happy to answer your questions. You can chat with us on WhatsApp (078 6730 7597) as well.
At New Cavendish Jewellers, we also offer Longines watches on finance that allow you to purchase your way, so you can simply pay upfront or spread the cost over several months, whatever works best for you.
Additionally, with our after-sales service, you can be rest assured that your new purchase will stay in shipshape condition for a long time. We’ll service your watch, make any repairs needed, and even provide you with a watch valuation if you so desire.

LONGINES COLLECTIONS

    Created in 1832 the Elegance collection brings a subtle blend of distinction and classicism, it has inspired the lines, forms and material of it timepieces which have been symbolised by the brand’s ambassadors who embody its slogan Elegance is an attitude

    The Master Collection is composed entirely of models with mechanical movements, representing true Watchmaking standards. From complicated models to simple styles, the essence of the collection stays true to Longines watchmaking origins.

    The launch of the Longines Sport Collection was developed to perpetuate the brand’s ability to produce timepieces designed to meet the particular needs to sportspeople without sacrificing elegance. This collection has four different lines

    Longines inspiration of the Heritage collection was driven from revisiting the timepieces that had given rise to its international prominence. Often under appreciated, Longines remains one of the oldest and truest watchmaking Brands.

MORE FROM LONGINES

Picture of a longines Automatic Watch

It is a little known fact that Longines was one of the few brands chosen by NASA in the 1960's to undergo their testing to determine the watch that went into Space.

Omega ultimately succeeded in that endeavour but it is an example of Longines prowess that they were even considered as a contender. Today, though Longines is a hugely successful and international brand, their heritage is often overlooked. Established in 1832 by Auguste Agassiz, the company began by selling pocket watches and gained much traction especially in North america via his family connections. In 1866, his nephew, Ernest Francillon moved the business to an area in St. Imier known as "Les Longines," which laid the basis for the brand name as we know it today. That same year Longines not only developed their first ever in-house movement but also stamped the movements with their logo of an winged hour glass.In 1876, Longine's Technical Director visited the Universal Exhibition in the United States, where his report on the advancements made in America is widely considered to be the catalyst for the industrialisation of the Swis watch industry. This focus led to a flurry of advancements and forward thinking by Longines.

In 1878, they created their first precise chronograph movement, symbolic because of the brands future involvement in many endeavours requiring precise time keeping in the age before quartz and electronic registers. Furthermore, from 1880 to 1893, Longines became the first brand to register their name and logo first with the Federal Office of Intellectual Property and then the international recognised United international Bureaux for the Protection of International Property. This was a world first for any watch Brand thus paving the way for al modern Brands.Working off the success of their movements, Longines has single handedly won more awards at the internationally recognised Grand Prix de Horology than any other company. Two further points of note that cement Longines' fantastic heritage is being named as the official partner to the International Aeronautical Federation in 1919, which led to the creation of the Weems Seconds Setting watch in conjunction with US Navy Officer Philip Van Horn Weems that specifically aided navigation by helping to calculate longitude and latitude. Furthermore, Charles A. Lindbergh's legendary solo flight over the North Atlantic saw Lindbergh directly contribute to Longines' famous Lindbergh Hour Angle watch. At such a time, when the birth of travel by flight and other feats of endeavour were being executed, Longines watches remained a loyal partner for precision time keeping.Over the next century, Longines continued to build on this foundation introducing models such as the Flagship and Conquest lines and even embraced the quartz revolution. In 1983, the brand joined the SMH Group that duly became the Swatch Group. As a power house of Brands, their combined knowledge and network helped to ensure the survival of the Swiss watch industry during very difficult times. Today, Longines is know for their quality watches from simple elegant Dolce Vita models to sport Conquest watches but in their Heritage family lies a nice homage to the watches that began this story. Though Longines is a mass production brand, their histroy is as important if not moreso than more more allegedly prestige companies.Discover the world of Longines watches in-store or contact us directly for further information. New Cavendish Jewellers remains the only independent agent for Longines watches in the W1 area of London.