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Longines Offering Timeless Elegance for the Modern Athlete

As summer breezes and longer days invite us to venture outdoors, it’s the perfect time to embrace an active lifestyle while staying stylish. And when it comes to timepieces that effortlessly blend form and function, Longines stands out as a true master.

In this blog, we invite you to join us on a journey to explore Longines’ connection to the sporting world and discover their incredible collection of athletic watches.

History Behind Longies Watches

Longines is an esteemed Swiss luxury watch company with a long and rich history dating back to 1832. The company was founded by Auguste Agassiz, who had a passion for horology and eventually opened his workshop in Saint-Imier, Switzerland. Agassiz named the company Longines after the vast meadows that surrounded his workshop.

Longines gained recognition for its precision timekeeping early on. In 1878, the company developed its first chronograph movement, the 20H. This “mono-pusher” chronograph was a groundbreaking development that allowed for all three chronograph functions (start, stop, and reset) to be controlled through the crown.

Throughout its history, Longines has secured partnerships with various sports organisations worldwide, such as the Commonwealth Games, leading to a demand for their timepieces and timekeeping expertise. The company has been the official timekeeper for numerous world championships and has collaborated with prominent sporting events such as Wimbledon, the French Open, and the Australian Open.

In 1983, Longines became a Swatch Group member, allowing them to innovate and develop new technologies while remaining true to their roots in traditional Swiss watchmaking.

Longines is a brand that has stood the test of time, and its watches are a symbol of luxury, precision, and elegance, which is evident in the Longines sports collection.

The Modern Athlete’s Expectations

In today’s fast-paced world, athletes seek a timepiece seamlessly transitioning from exhilarating active moments to refined formal occasions. Longines understands these evolving needs and expectations and how functionality and style are no longer mutually exclusive. Because of this, Longines’ athletic timepieces are designed to offer the perfect balance, empowering athletes to look and feel their best on or off the field.

Showcasing Longines’ Athletic Timepieces

Let us spotlight a carefully curated selection of Longines watches that epitomise the desired combination of classic aesthetics and practicality. New Cavendish Jewellers is an official stockist of Longines’ entire collection; from Longines Elegance to Longines Heritage watches, we are proud to stock an array of these luxury timepiece ranges. Let’s take a look at some of our products in the spotlight.

Longines HydroConquest 41MM

The Longines HydroConquest 41MM, for instance, boasts a stylish stainless-steel bracelet and a water resistance of up to 300 meters. Its chronograph function, unidirectional rotating bezel, and luminous hands and markers make it a perfect choice for diving enthusiasts. This watch is available at New Cavendish Jewellers for £1,650.00, or £30.94 per month on finance at 0% interest.

Longines Conquest Classic 29.5mm

The Longines Conquest Classic 29.5mm, on the other hand, exudes elegance with its sleek lines and sophisticated colours without compromising on durability. This watch adds a new sense of femininity to the sports collection.

Each timepiece in Longines’ collection is a testament to their unwavering commitment to excellence. You can get this watch at New Cavendish Jewellers for £850 or £15.94 per month at 0% interest.

Longines Conquest V.H.P Chronograph

Longines Conquest V.H.P Chronograph is a precision-driven watch with a sleek design and advanced functionality. This remarkable technology offers exceptional timekeeping, and the calendar is also correctly preset, ensuring the user will not need to adjust the date between months.

Its precise movement ensures accuracy to within +/-5 seconds per year, while its chronograph function and tachymeter scale make it ideal for timing sports activities. This watch is available at New Cavendish Jewellers for £1,550.00 or £29.06 per month with 0% interest.

Whether you’re a passionate sports enthusiast, a dedicated athlete, or a connoisseur of fine craftsmanship, Longines offers the perfect companion for your active lifestyle. Take advantage of the opportunity to discover the timepiece that will accompany you on countless memorable moments, both on and off the field.

New Cavendish Jewellers, located in the heart of London’s West End, is dedicated to providing clients with an exceptional shopping experience. Discover the most exquisite timepieces by visiting New Cavendish Jewellers today or contacting us about our watches on finance.


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